Tono de Marca

Elegant, minimalist, ethically conscious, and subtly nationalistic (Finnish).

Valores de Marca

• •Finnish origin
• •Ethical production
• •Sustainability
• •Quality craftsmanship
• •Support for small entrepreneurs

Mejores Prácticas

• •Emphasize Finnish origin and craftsmanship in product descriptions.
• •Highlight the support for small entrepreneurs and ethical sourcing.
• •Use language that reflects quality, durability, and timeless design.
• •Incorporate storytelling about the product's creation or the artisan behind it.
• •Maintain a clean and minimalist style in website copy and social media posts.

Percepción Social

Hilla Lifestyle aims to be perceived as a brand that values Finnish design, ethical production, and sustainable living. It should be seen as supporting small entrepreneurs and offering high-quality, timeless products.

Ejemplos de Copy

• •"Discover the beauty of Finnish design with our handcrafted scrunchies, made with love and care."
• •"Support local artisans and embrace sustainable living with our curated collection of home and lifestyle products."
• •"Experience the timeless elegance of our Lovia Hilla bag, a testament to quality craftsmanship and enduring style."
• •"Our wristlets are more than just accessories; they are a celebration of Finnish heritage and ethical production."
• •"Elevate your everyday with our thoughtfully designed tumblers, perfect for enjoying life's simple pleasures."