Tono de Marca

Professional, Reliable, Helpful, Customer-Oriented, Direct, Informative, Trustworthy

Valores de Marca

• •Quality
• •Customer Satisfaction
• •Reliability and Professionalism
• •Practicality and Versatility
• •Implied Value for Money
• •Sustainability (emerging)

Mejores Prácticas

• •Prioritize Clarity and Accuracy: Ensure all product descriptions, service information, and communications are straightforward, precise, and easy to understand. Avoid jargon where possible, or explain it if necessary. This reflects professionalism and reliability.
• •Maintain a Helpful and Approachable Voice: Even in a B2B or direct sales context, frame communications in a way that shows a willingness to assist. Use phrases that indicate support and problem-solving. Customer testimonials show this is a current strength.
• •Emphasize Quality and Reliability: Consistently use terms that reinforce the dependability and high standard of the products and services. Words like "quality," "reliable," "professional," "secure," and "efficient" should be woven naturally into the copy.
• •Be Direct and Factual: Present information honestly and without exaggeration. The current website does this well. This builds trust and aligns with the "serious and formal" perception customers have.
• •Incorporate Customer-Centric Language: Focus on how the products and services benefit the customer. Use "you" and "your" to make the copy engaging and address customer needs directly. Highlight solutions to their potential packaging challenges.

Percepción Social

A professional and serious company that delivers on its promises, Efficient and quick in both delivery and customer service, Provider of quality products at competitive prices, Customer-centric and helpful, willing to resolve doubts and issues, Trustworthy and recommendable.

Ejemplos de Copy

• •Reliable Glass Packaging, Delivered with Care. Quality Jars and Bottles for Every Need.
• •At AMC Glass Packaging, we're committed to providing businesses and individuals with high-quality, dependable packaging solutions. From food preservation to specialty beverages, our extensive range of glass and plastic containers is backed by professional service and a dedication to ensuring your products are perfectly packaged, every time.
• •Preserve the purity of your honey with our [Product Name] glass jar. Crafted for quality and clarity, this jar ensures your product shines. Robust, reliable, and competitively priced – the professional choice for your packaging needs. Lid sold separately for your customisation.
• •Your Satisfaction, Our Priority. Have a question or need assistance selecting the right packaging? Our experienced team is here to provide prompt, helpful advice to ensure you find the perfect solution. Contact us today – we're serious about service.
• •Thinking about sustainable packaging? Our latest blog post explores why investing in eco-friendly options like our recyclable glass jars is a smart move for your brand and the planet. Discover practical insights. #SustainablePackaging #GlassJars #EcoFriendly