Tono de Marca

Passionate, Performance-Oriented, Enthusiastic, Confident, Direct & Informative

Valores de Marca

• •Quality & Performance
• •Expertise & Authenticity
• •Innovation & Improvement
• •Community
• •Growth & Ambition

Mejores Prácticas

• •Use technical language related to tennis, but explain it clearly for different levels.
• •Showcase real feedback from tennis players, especially professionals.
• •Keep the tone passionate and enthusiastic about tennis.
• •Highlight the 'premium' aspect of the strings and their benefits.
• •Engage with the tennis community through questions and interactive content.

Percepción Social

A leading premium tennis string brand in Brazil, known for quality, performance, and a strong connection to the tennis community.

Ejemplos de Copy

• •"Hexonic Power: The #1 co-polymer string according to StringPedia, designed for maximum spin and control."
• •"Experience the difference with Genesis Premium Strings – made by tennis players, for tennis players."
• •"Ouvindo o feedback dos nossos clientes! Genesis NEW: Innovating to meet your on-court needs."
• •"Unleash your potential with our premium strings, crafted for durability and top performance."
• •"Manda pro seu amigo tenista! Share the power of Genesis and elevate your game. #TennisLife #TeamGenesis"