Brand Tone

Personal & Sentimental, Creative & Inspiring, Helpful & Customer-Oriented, Enthusiastic & Passionate (about film and gifting)

Brand Values

• •Personalization & Uniqueness
• •Quality
• •Emotional Connection
• •Customer Satisfaction
• •Celebration of Film

Best Practices

• •Prioritize "You" and "Your": Always focus the language on the customer, their experiences, their creativity, and their relationships. This reinforces the personal and customer-oriented aspect of the brand.
• •Emphasize Emotional Benefits: Highlight how the posters make people *feel* – loved, nostalgic, celebrated, creative. Use words that evoke emotion and connection.
• •Use Storytelling Language: Frame the product within the context of personal stories, memories, and special occasions. Use terms associated with filmmaking (e.g., "starring," "special feature," "blockbuster gift") to add a playful, thematic touch.
• •Maintain a Helpful and Encouraging Voice: Especially when explaining the customization process or offering support, ensure the tone is approachable, clear, and encouraging, making customers feel confident in their ability to create.
• •Showcase Social Proof with Authenticity: When sharing customer reviews or user-generated content, let the customer's voice shine through. Frame these testimonials with gratitude and enthusiasm, reinforcing the positive experiences of others.

Social Perception

Positive, Gift-Oriented, Creative Outlet, Trustworthy

Copy Examples

• •Headline: More Than a Poster. It's Your Story, Framed. Body: Relive your favorite movie moments, personalized just for you. Create a unique film poster that captures your love, your laughter, your unforgettable scenes. Perfect for anniversaries, birthdays, or just because. Design yours today! Tone Focus: Personal & Sentimental, Creative
• •Headline: The Spotlight's on Your Special Someone! Body: Looking for a gift that’s truly Oscar-worthy? Customize a film poster with their name, a special date, or an inside joke. It’s the unique present they’ll never forget. Tone Focus: Enthusiastic & Passionate (about gifting), Personal
• •Headline: Your Favorite Film. Your Names. Your Masterpiece. Body: Become the star of your own love story or celebrate a friendship that deserves its own blockbuster. Our easy-to-use editor lets you create a stunning, personalized film poster in minutes. What will your poster say? Tone Focus: Creative & Inspiring, Customer-Oriented
• •Headline: Can't Find the Perfect Poster? Create It! Body: Stop searching, start creating! With Your Film Poster, you're the director. Choose your movie, add your personal touches, and we'll print a high-quality, unique piece of art that’s all yours. Unleash your inner filmmaker! Tone Focus: Creative & Inspiring, Helpful
• •Headline: Give the Gift of a Thousand Memories (and One Amazing Poster). Body: From "I love you" to "Happy Anniversary," say it with a custom film poster. It’s more than decor; it’s a conversation starter, a cherished keepsake, a tribute to the stories you share. Tone Focus: Personal & Sentimental, Gift-Oriented