Tono de Marca

inspirational, mindful, creative, friendly, and approachable

Valores de Marca

• •sustainability
• •creativity
• •self-expression

Mejores Prácticas

• •Embrace Storytelling: Share the inspiration behind each design and the story of the brand's founder. This builds a deeper connection with the audience.
• •Use Mindful Language: Incorporate words that align with the brand's values, such as "conscious," "intention," "flow," "balance," and "soul."
• •Maintain a Personal and Encouraging Tone: Address the audience directly and use uplifting and empowering language.
• •Highlight Sustainability: Consistently communicate the brand's commitment to eco-friendly materials and production processes. This is a key differentiator.
• •Foster a Community: Encourage user-generated content by asking questions and creating a space for customers to share their own "yoganicsoul" moments.

Percepción Social

positive, authentic, heartfelt, passionate, high-quality, unique, and committed to sustainability and responsible practices

Ejemplos de Copy

• •Flow with intention. Our new 'Goddess of Balance' leggings are designed to move with you, a second skin that honors your practice and your planet. Crafted from sustainable materials and featuring a unique, soul-inspired design, they're a reminder of the strength and grace within you.
• •Listen to the whispers of your soul. What is it telling you today? #yoganicsoul #mindfulmoments #selflove
• •Designed with love, made for your soul. For a limited time, enjoy 15% off our entire collection of sustainable yoga wear and accessories. Find the pieces that speak to you.
• •From a single spark of passion for design and a deep love for yoga, yoganicsoul was born. Every piece is a testament to our journey of creativity and conscious living. Join our tribe.
• •More than just a top, it's a statement. Our 'Believe' crop top is a wearable affirmation, crafted from the softest organic cotton. Let its message empower your day, on and off the mat.