Brand Tone

Passionate and Enthusiastic, reflecting a deep connection to anime culture.

Brand Values

• •Individuality
• •Connection to Anime Culture
• •Authenticity
• •Quality
• •Community

Best Practices

• •Deeply understand anime tropes and specific series references.
• •Use language familiar to Gen Z and multicultural audiences interested in anime.
• •Emphasize authenticity and quality in all communications.
• •Prioritize transparency by making company information easily accessible.
• •Showcase how products allow customers to express their unique tastes and individuality.

Social Perception

A brand deeply embedded in anime culture, fostering individuality and authentic expression among fans.

Copy Examples

• •Express your unique style with our exclusive anime streetwear!
• •Join the Jenzo Anime family and celebrate your love for anime.
• •Level up your wardrobe with our latest anime-inspired collection.
• •Discover authentic anime merchandise designed for true fans.
• •Show off your passion with Jenzo Anime's unique and expressive designs.