Brand Tone

Friendly and Approachable, Enthusiastic and Playful, Helpful and Solution-Oriented, Modern and Tech-Savvy, Inspirational and Creative

Brand Values

• •Innovation
• •Quality
• •Simplicity/Ease of Use
• •Customer Focus
• •Sustainability/Eco-Friendliness
• •Portability and Convenience
• •Creativity and Expression

Best Practices

• •Develop a Brand Voice Guide: Document key characteristics of the Ylivo Prints voice (e.g., energetic, youthful, helpful, creative, simple) with examples of "do's and don'ts" for writers and content creators.
• •Use Consistent Terminology: Stick to established product names (e.g., "Ylivo Pocket Printer") and key phrases ("Print Smarter, Not Harder," "Inkless Printing") across all platforms.
• •Prioritize Visual Consistency with Tone: Ensure that visuals (photos, videos, graphics) on social media and the website align with the friendly, vibrant, and creative tone of the copy. User-generated content that fits this aesthetic can be powerful.
• •Engage Authentically: When responding to comments and messages, maintain the established brand tone. Be helpful, enthusiastic, and address queries in a timely and friendly manner, reinforcing the "customer focus" value.
• •Train Your Team (and Influencers): Ensure anyone creating content or representing the brand (including employees and any partnered influencers) understands and can effectively embody the brand's tone and values. Provide them with the brand voice guide.

Social Perception

Largely positive, particularly among target demographics like students, journalers, and crafters. Seen as a fun, useful, and convenient tool for organization, creative projects, and study. Valued for its portability and ability to quickly print labels, notes, and small images. Positioned as a good gift idea. An emerging brand with a clear brand identity and active social media. Customer service is implied to be responsive.

Copy Examples

• •Tired of boring notes? 😴 Unleash your inner genius with Ylivo Prints! ✨ Print diagrams, formulas, and inspo instantly. Inkless, wireless, and totally aesthetic. Level up your study game! 🚀 #YlivoPrints #StudyTok #PortablePrinter #StudentLife #PrintSmarter
• •Capture moments, create memories, and personalize your world with Ylivo Prints! 🎨 Our pocket-sized thermal printer makes it easy to add a touch of magic to your journals, scrapbooks, and DIY projects. No ink, no mess, just endless creativity. What will you print today? 💭 #YlivoPrints #Journaling #Crafty #DIYMagic #InklessFun
• •Meet your new creative companion! The Ylivo Pocket Printer is designed for your busy life. Lightweight, easy to use, and completely inkless – print notes, labels, or fun stickers wherever inspiration strikes. Quality prints, sustainably. 🌱 Order yours and print smarter! #Ylivo #MiniPrinter #TechGadget #OrganizationHacks #EcoFriendlyPrint
• •Psst! Your creative toolkit is calling! 🤫 For a limited time, get [X]% off your Ylivo Prints mini printer + free sticker rolls! 🎉 Effortless printing, vibrant stickers, and endless possibilities await. Don't miss out on making your ideas stick! Shop the sale now! ✨ #YlivoDeals #PrintAndCreate #LimitedTimeOffer
• •From study notes to custom stickers for your small biz, our Ylivo Mini Printer does it ALL! 🤩 What’s the first thing YOU would print with yours? Drop your brilliant ideas below! 👇 #YlivoPrintsIt #CreativeCommunity #PocketPrinter #GetOrganized #TechLove