Brand Tone

Friendly, Enthusiastic, and Quality-Oriented

Brand Values

• •Real Connection and Togetherness: Believing in the power of games to bring people together, away from screens.
• •Fun and Enjoyment: The core purpose of their products is to bring joy.
• •Quality and Craftsmanship: Commitment to well-made, durable products for an authentic experience.
• •Accessibility: Making Cornhole available and enjoyable for everyone.
• •Growth of the Sport: Actively working to popularize Cornhole across Europe.

Best Practices

• •Emphasize Connection and Fun: Always tie the product back to the core values of bringing people together and creating enjoyable experiences. Use words that evoke laughter, camaraderie, and shared moments.
• •Highlight Quality and Authenticity: Consistently mention the quality of materials, craftsmanship, and the official ACL partnership to build trust and underscore the premium nature of the products.
• •Speak with Passion and Enthusiasm: Let the genuine love for Cornhole shine through in the language. Use energetic and inviting words.
• •Maintain an Inclusive and Welcoming Voice: Ensure the language makes everyone feel like they can join in, regardless of skill level. Avoid overly technical jargon unless addressing a specifically professional audience.
• •Show Ambition and Leadership (Subtly): Convey that Wicked Wood Games is at the forefront of Cornhole in Europe through mentions of growth, team sponsorship, and their mission, without sounding arrogant.

Social Perception

Authoritative Leader in European Cornhole, Quality Provider, Passionate Evangelists for Cornhole, Customer-Focused (generally)

Copy Examples

• •Headline: Stop Scrolling, Start Tossing! Body: Rediscover the joy of real connection. Our premium, ACL-official Cornhole sets bring friends and family together for unforgettable fun. Crafted for quality, designed for laughter. Get your Wicked Wood Games set today and let the good times roll!
• •Headline: Be the Backyard Hero. Body: From casual weekend games to gearing up your local league, Wicked Wood Games is your #1 source for all things Cornhole in Europe. Experience the authentic feel of ACL-approved boards and bags. What are you waiting for? Europe's fastest-growing social game is calling!
• •Headline: More Than Just a Game. It's a Wicked Wood Experience. Body: We're not just selling Cornhole sets; we're delivering handcrafted fun, quality you can feel, and the official stamp of the American Cornhole League. Join the Wicked Wood family and help us spread the joy of Cornhole across Europe!
• •Headline: Custom Cornhole? We Got You! Body: Make your next event, promotion, or family gathering truly unique with a custom-designed Cornhole set from Wicked Wood Games. Quality craftsmanship meets your personal touch. Let's create something awesome together!
• •Headline: Serious About Cornhole? So Are We. Body: As the official European partner of the ACL, Wicked Wood Games is committed to the growth of Cornhole. From top-tier competition sets to sponsoring Europe's best players, we're invested in the sport you love. Gear up with the pros!