Brand Tone

Personal and Passionate, Creative and Artistic, Inspirational and Uplifting, Approachable and Authentic, Gentle and Blissful

Brand Values

• •Originality and Uniqueness
• •Passion for Art and Color
• •Handcrafted Quality
• •Emotional Connection
• •Personal Expression and Journey
• •Sharing and Community

Best Practices

• •Always Speak from the Heart: Use genuine, personal language that reflects Venus's passion and artistic journey. Avoid overly corporate or generic phrasing.
• •Emphasize Uniqueness and Craftsmanship: Consistently highlight that each piece is original, handcrafted, and made with love and intention. Use words like "unique," "one-of-a-kind," "hand-poured," "heartfelt."
• •Focus on Emotion and Connection: Frame the art not just as a product, but as something that brings joy, inspiration, color, and a sense of connection to the buyer.
• •Maintain Visual Consistency: Ensure that the visuals (photography, videography) across all platforms reflect the vibrant, artistic, and high-quality nature of the products, complementing the written tone.
• •Engage Authentically: When interacting on social media or responding to inquiries, maintain the approachable, warm, and passionate tone established in the brand's core messaging. Share behind-the-scenes content and personal inspirations to foster a deeper connection with the audience.

Social Perception

The brand is likely perceived as a genuine, passion-driven small business. Customers are probably attracted to the uniqueness of fluid art and the story of the self-taught artist. The emphasis on "handmade" and "original art" appeals to those seeking alternatives to mass-produced items. The social media engagement suggests a supportive community that appreciates the art and the artist's journey. The offering of workshops indicates a perception of the artist as knowledgeable and willing to share her skills.

Copy Examples

• •Lost in a dream of swirling colours and gentle currents. ✨ This new piece, 'Ocean's Whisper,' is a little piece of my heart, poured onto canvas. Each cell and shimmer tells a story of passion and blissful creation. Hoping it brings a wave of joy and tranquility to your space. What does it make you feel? Share your thoughts below! #VenusArtBench #FluidArtistry #HeartfeltCreations #UniqueHomeDecor #ArtThatSings
• •Tired of the ordinary? ✨ Transform your home into a vibrant sanctuary with unique, handcrafted fluid art decor from Venus Art Bench. From mesmerizing coasters to statement wall art, each piece is made with love and a splash of pure joy. Discover art that tells your story. Shop now and let the colors speak! [Link] #HandmadeWithLove #ArtForYourHome #ColorfulLiving #VenusArtBench #OriginalArt
• •Bring the universe into your room with this stunning print of 'Cosmic Dance.' Originally a heartfelt acrylic pour, this piece captures a moment of pure creative bliss. It’s more than just a print; it’s an invitation to wonder, a spark of joy for your everyday. Perfect for adding a pop of color and inspiration to your favorite corner. Printed on high-quality archival paper to ensure the vibrancy lasts a lifetime. #ArtPrint #FluidArt #HomeInspo #CreativeOutlet #VenusNautiyalArt
• •Hello, lovely art souls! ✨ Ever felt the call to unleash your own inner artist? I believe everyone has a creative spark, and I'd be thrilled to help you find yours! Join me for an intimate fluid art workshop where we'll play with colors, learn beautiful techniques, and create a masterpiece that’s uniquely YOU. No experience needed, just an open heart and a willingness to explore. Let's create some magic together! Limited spots available. [Link to sign up] #ArtWorkshop #FluidArtClass #CreativeJourney #VenusArtBench #UnleashYourCreativity
• •At Venus Art Bench, art is more than just decoration – it's a journey, a therapy, a piece of a dream shared. Born from a lifelong love affair with color and a desire to create beauty that resonates, each piece is a testament to passion and the simple joy of making. I pour my heart into every creation, hoping to bring a little more light, color, and heartfelt connection into your world. Thank you for being part of this colourful adventure. Love & Light, Venus. #ArtistJourney #PassionForArt #HandmadeArt #SpreadJoy #VenusArtBench