Brand Tone

Trendy/Fashion-Forward, Creative/Artistic, Comfort-Focused, Conscious/Responsible

Brand Values

• •Creativity & Individuality
• •Quality & Comfort
• •Sustainability/Mindful Consumption
• •Style

Best Practices

• •Prioritize Key Values in Messaging: Consistently weave in your core values like creativity, comfort, and conscious production into your copy across all platforms – from product descriptions to social media posts.
• •Showcase the 'Made On Demand' aspect prominently
• •Use visuals that align with the brand's artistic and urban aesthetic
• •Engage with relevant online communities and influencers in the art, fashion, and sustainability spaces.
• •Maintain a consistent tone across all touchpoints, ensuring that every piece of content reflects the brand's unique personality and values.

Social Perception

A next-gen urban streetwear brand that values art and sustainability.

Copy Examples

• •Next-Gen Urban Streetwear
• •Custom, art-inspired designs
• •Premium plush fabrics, and all-day comfort
• •Picasso-Inspired Fashion
• •Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!