Brand Tone

Caring, compassionate, customer-centric, appreciative, and emphasizing quality & craftsmanship.

Brand Values

• •Caring & Compassionate
• •Customer-centric & Appreciative
• •Quality & Craftsmanship
• •Customer Satisfaction
• •Giving Back/Social Responsibility
• •Preserving Memories
• •Accessibility/Affordability

Best Practices

• •Always highlight the positive impact of purchases on disabled animals (10% donation).
• •Emphasize the high quality and handcrafted nature of the artwork.
• •Focus on the emotional connection customers have with their pets and the resulting artwork.
• •Maintain a friendly, approachable, and compassionate tone in all communications.
• •Showcase customer testimonials and positive reviews prominently.

Social Perception

High-quality artwork, excellent customer service, and a strong emotional connection with customers, driven by a mission to help disabled animals.

Copy Examples

• •"Turn your beloved pet into a stunning work of art and help disabled animals walk again! 10% of profits donated."
• •"Our talented artists hand-illustrate each portrait to capture your pet's unique personality. 100% satisfaction guaranteed."
• •"Capture your most beautiful memories with a custom pet portrait. Every purchase helps us give back to animals in need."
• •"Loving pets should never be a luxury. That's why we offer affordable prices on our high-quality custom art pieces."
• •"Don't just get a portrait, help an animal in need. 10% of our profits go towards helping animals walk again!"