Brand Tone

Playful and Creative, Passionate and Enthusiastic, Approachable and Friendly, Confident and Unique

Brand Values

• •Creativity and Originality
• •Quality
• •Customer Satisfaction
• •Eco-Friendliness and Ethical Practices
• •Community/Connection

Best Practices

• •Embrace the "Art Meets Attitude" Persona: Infuse copy with energy, creativity, and a touch of playful rebellion. Don't be afraid to be bold and a little quirky.
• •Speak Like a Fellow Fan: Use language that resonates with anime, pop culture, and art enthusiasts. Reference shared interests and inside jokes where appropriate, making the brand relatable.
• •Highlight Uniqueness and Originality: Continuously emphasize that these are not mass-produced, generic designs. Stress the "wearable art" aspect and the creative process behind each piece.
• •Maintain an Approachable and Friendly Voice: Even when being bold, ensure the tone remains welcoming. Use contractions, an informal style (where appropriate), and address the customer directly and enthusiastically.
• •Show, Don't Just Tell (with a Dash of Story): Instead of just saying "creative designs," describe the inspiration or the "dash of chaos" that goes into them, echoing the brand's origin story. Let the passion for art shine through the words.

Social Perception

Highly Positive Customer Feedback, Appreciation for Art and Design, Good Value, Trustworthy, Fast Shipping and Good Service

Copy Examples

• •Headline: Stop Scrolling, Start Wearing Your Vibe. 🔥 Body: Tired of blending in? Koioki drops art-fueled tees that scream *you*. Unique designs, comin' in hot. Snag yours & get ready for the "Where'd you GET that?!"
• •Headline: Art Nerd? Pop Culture Junkie? Welcome Home. Body: We speak fluent anime, ramen, and all things awesomely geeky. Our tees are designed by fellow fans, for fans who want to wear their passion. Level up your wardrobe.
• •Headline: Warning: May Cause Excessive Compliments. Body: Each Koioki piece is a conversation starter, a wearable masterpiece born from caffeine-fueled creativity. Ethically made, ridiculously cool. You've been warned. 😉
• •Headline: From Our Sketchbook Chaos to Your Killer Style. Body: We're a small crew obsessed with turning wild ideas into premium, eco-friendly gear. Every design tells a story. What will yours say? #KoiokiArt
• •Headline: Your Tee Game Is About to Get a Serious Glow-Up. ✨ Body: Forget boring basics. Koioki delivers bold, playful designs on super-soft, quality fabric. Because life's too short for meh. Treat yo'self (and your closet).