Brand Tone

Friendly, Approachable, Helpful, Customer-Oriented, Enthusiastic, and Passionate

Brand Values

• •Personalization and Uniqueness
• •Quality
• •Customer Satisfaction
• •Creativity

Best Practices

• •Use a friendly and approachable tone in all communications.
• •Clearly communicate processing times and return policies.
• •Highlight the personalization and uniqueness of the products.
• •Show enthusiasm for the products and the creative process.
• •Engage with customers on social media and foster a community.

Social Perception

Accessible, Engaging, Creative, Community-focused, Provider of personalized and unique quality products.

Copy Examples

• •"Join the club! Subscribe for exclusive deals, fresh designs, and a sip of inspiration straight to your inbox!"
• •"Can't find what you're looking for? Let us create a custom design just for you!"
• •"We take great care in selecting high-quality tumblers for your personalized engraving."
• •"While minor imperfections can occur (we only engrave, not manufacture the tumblers), we're focused on providing a quality engraved product."
• •"If there's an issue due to our mistake, we'll make it right!"