Brand Tone

Helpful, Customer-Oriented, Positive, Appreciative, Practical, Solution-Oriented, Trustworthy, Professional

Brand Values

• •Customer Satisfaction
• •Accessibility/Ease of Shopping
• •Quality Products
• •Fast Shipping
• •Good Service

Best Practices

• •Make product benefits clear and easy to understand.
• •Emphasize customer satisfaction and positive experiences.
• •Highlight convenience and ease of shopping.
• •Show concern for details and professionalism in communication.
• •Maintain a positive and appreciative tone.

Social Perception

A reliable store offering quality, stylish products with good customer service.

Copy Examples

• •"Encantada" (delighted) with their purchases.
• •Praising fast delivery.
• •Highlighting product quality.
• •Good communication.
• •Saves a lot of time in the kitchen.