Brand Tone

Professional, high-end, and focused on quality and lasting results.

Brand Values

• •Quality
• •Customer Satisfaction
• •Beauty Enhancement
• •Professionalism
• •Long-lasting Results

Best Practices

• •Maintain a consistent emphasis on quality and premium product benefits.
• •Focus on the end result for the customer: flawless, long-lasting manicures.
• •Use professional language, avoiding slang or overly casual terms.
• •Incorporate calls to action that encourage engagement and purchasing.
• •Highlight the brand's commitment to customer satisfaction and beauty enhancement.

Social Perception

A high-end brand providing premium, long-lasting nail products for professional and at-home use, focused on quality and customer satisfaction in achieving flawless nails.

Copy Examples

• •Achieve an excellent manicure look that lasts with our premium DARK GEL POLISH. No cracks, no chips, just flawless nails.
• •Discover the secret to stunning designs with DNKa Liquid Acrygel. Shop the collection now.
• •Experience the difference with our DARK TOP NO WIPE formula. Premium quality for a professional finish.
• •Tico's Nails: Where quality meets beauty. Get the long-lasting, flawless nails you deserve.
• •Elevate your manicure game with our premium collection. Share this with anyone creating content.