Brand Tone

Adventurous, Passionate, Knowledgeable, Guiding, Approachable, Friendly, Inspirational, Experiential, Trustworthy, Quality-Focused

Brand Values

• •Love for Outdoor Experiences
• •Empowerment
• •Nature Connection
• •Community
• •Quality & Authenticity
• •Adventure & Pushing Boundaries
• •Storytelling

Best Practices

• •Use evocative language to describe natural landscapes and the feeling of adventure.
• •Incorporate customer testimonials to build trust and highlight positive experiences.
• •Highlight the expertise and experience of Aaron and Alex Savatti.
• •Focus on the transformative power of outdoor experiences and the connection to nature.
• •Promote the sense of community and shared passion for outdoor adventures.

Social Perception

The Trip Shed is perceived as a reliable, passionate, and knowledgeable provider of outdoor adventure experiences and quality gear. Customers appreciate the friendly service from the owners and see them as experts capable of guiding both beginners and experienced adventurers. The brand is associated with memorable, high-quality outdoor experiences and fostering a love for nature.

Copy Examples

• •"Embark on an unforgettable canoe trip with The Trip Shed and discover the magic of the backcountry."
• •"Let our experienced guides empower you with the skills and confidence to explore the wilderness."
• •"At The Trip Shed, we're more than just a gear rental company – we're a community of outdoor enthusiasts."
• •"Reconnect with nature and yourself on a guided adventure with The Trip Shed."
• •"We provide quality gear and unforgettable experiences that will inspire a lifelong love for the outdoors."