Brand Tone

Entrepreneurial, Passionate, Authentic, Unique, American & Texan Pride, Customer-focused, Informative & Straightforward

Brand Values

• •Originality & Exclusivity
• •Quality
• •Small Business Support
• •American/Texan Identity
• •Customer Satisfaction

Best Practices

• •Emphasize Originality: Consistently use terms like "exclusive," "one-of-a-kind," "unique designs," "in-house developed" to reinforce the brand's commitment to originality.
• •Highlight Small Business Aspect: Use phrases like "support small," "help us grow," "your purchase makes a difference."
• •Promote Made-to-Order Nature: This manages expectations regarding production times and reinforces the "just-for-you" aspect.
• •Infuse Texan/American Southwest Flavor (Where Appropriate): Use language and imagery that evoke the Texan and American Southwest spirit, aligning with the product designs and brand identity.
• •Maintain a customer-focused and informative tone, addressing customer queries directly and transparently.

Social Perception

A small, passionate American business offering unique, high-quality, Texas/Southwest-inspired designs with a focus on customer satisfaction and transparency.

Copy Examples

• •Support a small, growing business! Each purchase from Texas Wild Prints Shop helps fuel our passion for creating unique, Texas-inspired designs.
• •Discover truly one-of-a-kind prints, developed in-house and exclusive to TWP Shop LLC. You won't find these designs anywhere else!
• •Express your love for America and the American Southwest with our custom-designed home decor. Made with pride in Texas!
• •Premium, custom-designed, made-to-order items crafted with high-quality materials for lasting durability. This means it's made just-for-you!
• •Got questions? We're here to help! Check out our FAQ for quick answers about product care, materials, and our made-to-order process.