Brand Tone

Empowering and Supportive, Inspiring and Creative, Modern and Accessible, Enthusiastic and Passionate, Trendy and Style-Conscious

Brand Values

• •Sustainability
• •Entrepreneurship & Support
• •Quality & Curation
• •Transparency
• •Freedom & Individuality
• •Reinvention

Best Practices

• •Embrace the "Supporter" Role: Always frame your copy from the perspective of helping and empowering your reseller audience. Use words like "partner," "support," "tools," and "succeed."
• •Highlight Reinvention and Sustainability: Consistently weave in the themes of giving clothes a "second life," the "spirit of reinvention," and the positive environmental impact of choosing vintage.
• •Keep it Enthusiastic and Action-Oriented: Use vibrant, positive language. Employ calls to action that inspire creativity and entrepreneurship (e.g., "Create your path," "Discover," "Build your dream").
• •Be Transparent and Trustworthy: Avoid overly hyped claims. Emphasize the quality (e.g., "Grade A," "carefully selected") and the transparent nature of your service. This builds confidence with B2B customers.
• •Stay Visually Aligned & Trendy: Ensure copy complements the visual style of vintage and streetwear. Use relevant, contemporary slang or phrasing where appropriate for platforms like TikTok and Instagram, but maintain a professional yet approachable tone overall, reflecting a modern wholesale business.

Social Perception

A Reliable Partner for Resellers, Eco-Conscious, Trend-Savvy, Supportive of Small Businesses, Modern and Approachable

Copy Examples

• •Instagram Post Caption: "Unlock your vintage empire! 🗝️ TAGZ is here to fuel your passion for pre-loved fashion with curated Grade A bundles. Let's give these gems a new story, together. #VintageWholesale #FashionReinvented #SupportSmallBiz #TAGZnow"
• •Website Banner: "TAGZ: Your Partner in Vintage. We provide the curated style, you build the dream. Discover quality second-hand fashion for your thriving business."
• •Email Newsletter Snippet: "Hey Changemaker! 👋 Ready to stock your shop with unique vintage finds that fly off the shelves? Our latest Kilo Deal just dropped, packed with hand-picked treasures. Good for your business, great for the planet. Explore now!"
• •Facebook Ad Copy: "Tired of unreliable vintage suppliers? TAGZ offers transparency and top-quality, Grade A vintage clothing for resellers. Join a community dedicated to sustainable style and entrepreneurial success. Tag us if you can!"
• •TikTok Video Concept (Voiceover): "Stop scrolling, start selling! 🔥 We're TAGZ, and we're obsessed with finding the sickest vintage for your shop. Think unique pieces, happy customers, and a thriving biz. Let's do this! #VintageReseller #SecondHandStyle #TAGZhaul"