Brand Tone

Elegant, personalized, and detail-oriented, with a focus on quality and storytelling.

Brand Values

• •Quality
• •Personalization
• •Attention to detail
• •Storytelling
• •Elegance

Best Practices

• •Maintain a focus on high-quality materials and thoughtful finishes in all communications.
• •Emphasize personalization and the unique storytelling aspect of each product.
• •Clearly differentiate Studio Chaap from other businesses with similar names, highlighting the wedding invitation focus.
• •Ensure customer service information is easily accessible and responsive.
• •Explore opportunities to showcase the 'Ghar 1' Kalamkari Silk Unisex Shirt or similar offerings to broaden appeal while staying true to the brand aesthetic.

Social Perception

A premium brand known for its high-quality, personalized wedding invitations and attention to detail.

Copy Examples

• •"Crafting timeless invitations for your unforgettable moments."
• •"Experience the artistry of personalized wedding invitations, meticulously designed for you."
• •"Our commitment to quality shines through every detail, from the finest materials to the most thoughtful finishes."
• •"Tell your love story with a bespoke invitation that captures your unique journey."
• •"Discover the perfect invitation to reflect your style and celebrate your special day."