Brand Tone

Informative, transparent, and convenient. Aim for a professional yet accessible tone that emphasizes ease of use and clear pricing.

Brand Values

• •Accessibility
• •Convenience
• •Transparency
• •Customization
• •Reliability

Best Practices

• •Use clear and concise language to explain technical details.
• •Highlight the convenience of online ordering and delivery.
• •Emphasize price transparency and the ability to customize orders.
• •Showcase the accessibility of specialized materials for diverse users.
• •Maintain a professional yet approachable tone to build trust with customers.

Social Perception

The brand should be perceived as a convenient, transparent, and accessible online provider of steel profiles, catering to a wide range of customers from builders to DIY enthusiasts.

Copy Examples

• •"Order your custom steel profiles online with transparent pricing. Get the exact dimensions you need, delivered right to your door."
• •"Simplify your steel procurement process. Our online platform offers a wide range of options for builders, fabricators, and DIY enthusiasts."
• •"Looking for specialized steel materials? We make it easy to order online and have them delivered to your location."
• •"Transparent prices, custom dimensions, and convenient online ordering. Get the steel profiles you need without the hassle."
• •"From builders to DIYers, our online platform provides the steel profiles you need with clear pricing and easy ordering."