Brand Tone

Artistic & Creative, Expressive & Authentic, Playful & Unique, Community-Oriented & Collaborative, Conscious & Purposeful

Brand Values

• •Creativity & Artistic Expression
• •Authenticity & Self-Expression
• •Sustainability & Resourcefulness
• •Celebration & Uniqueness
• •Community & Collaboration

Best Practices

• •Embrace Imperfection and Storytelling: Use language that reflects the beauty of handmade, repurposed items. Tell the story behind the materials or the inspiration. Avoid overly polished or corporate jargon.
• •Use Vivid, Sensory Language: Describe textures, colors, and the artistic process in a way that engages the imagination. Words like "vibrant," "tactile," "hand-touched," "playful," "soulful" can be effective.
• •Foster a Sense of Discovery and Uniqueness: Highlight what makes each piece or experience special. Use phrases like "one-of-a-kind," "limited edition," "discover the unexpected," "your unique find."
• •Speak with Passion and Authenticity: Let the genuine love for art, design, and the creative process shine through. Be enthusiastic and avoid overly formal language. Use "we" to create a connection with the studio.
• •Encourage Interaction and Self-Expression: Frame products and workshops not just as items or events, but as tools for customers to express their own personality and creativity in their spaces. Ask questions and invite engagement.

Social Perception

Innovative & Unique Designer, Local Gem (Cairo-based), Artistically Driven, Quality & Craftsmanship

Copy Examples

• •More than a vase, it's a conversation. Born from Cairo's vibrant markets and our studio's heart, this piece embraces the beauty of the unexpected. Let its story unfold in your space. #DressYourSpace #KangarooArt
• •Unleash your inner artist! Join our [Workshop Name] workshop this Saturday and transform everyday materials into extraordinary décor. It’s not just about making; it’s about expressing. Link in bio to reserve your spark! ✨ #StampedByKangaroo #CairoCreates #ArtisticExpression
• •At Stamped By Kangaroo, we don't just design homeware; we craft expressions. We wander through local markets, see treasures in the overlooked, and believe every scrap has a second story. Your home is your canvas. We provide the artful accents. #AuthenticLiving #KangarooHome
• •Hello [Customer Name], ready to play? Our new 'Cairo Rhapsody' collection just dropped – a playful symphony of color, texture, and repurposed wonders. Each piece is a unique note, waiting to bring a little bit of Kangaroo joy into your home. Explore the unexpected. #UniqueDesign #StampedWithLove
• •Stamped By Kangaroo: Where your space tells your story. Authentically. Artistically. Uniquely You.