Brand Tone

Creative & Whimsical, Friendly & Approaching, Customer-Focused & Appreciative, Enthusiastic & Passionate, Proudly Small Business / Family-Owned

Brand Values

• •Creativity & Individuality
• •Customer Satisfaction & Joy
• •Quality
• •Personalization & Customization
• •Growth & Evolution
• •Family

Best Practices

• •Embrace the "Whisker of Whimsy": Consistently inject playfulness, lightheartedness, and creative flair into all communications. Use cat-related puns or playful language where appropriate, but don't overdo it to the point of being unprofessional. The brand name itself sets this expectation.
• •Prioritize Friendly & Approachable Language: Write as if you're talking to a friend. Use contractions, welcoming phrases, and an enthusiastic tone. Avoid overly formal or corporate jargon. Make customers feel like part of the Spazzy Cat family.
• •Showcase Passion for Personalization & Creativity: Always highlight the ability to customize and the unique nature of the designs. Use words that evoke imagination, individuality, and the joy of co-creating something special with the customer.
• •Maintain a Customer-Centric Voice: Frame copy around customer benefits and happiness. Share positive reviews, ask engaging questions, and always express gratitude for their support. Let them know their satisfaction is the top priority.
• •Be Authentically "Small & Family-Owned": Don't shy away from sharing the personal side of the business (when appropriate). This builds trust and connection. Mentioning it subtly reinforces the care and dedication that goes into their products.

Social Perception

Positive Customer Experiences, Unique & Appealing Designs, Trustworthy Small Business, Limited Wider Public Awareness (Potentially)

Copy Examples

• •Unleash your inner sparkle! ✨ Our NEW collection of whimsical tumblers has just landed, designed to bring a pop of joy and a dash of 'spazzy' fun to your day. Which one is calling your name? #SpazzyCatDesign #NewCollection #CustomTumblers #CreativityUnleashed #PerfectlyPersonalized
• •Got a vision? We'll bring it to life! 😻 From cherished photos to your unique designs, let's create a purr-fectly tailored tumbler that's as individual as you are. Your imagination, our craftsmanship! #SpazzyCatCustom #PersonalizedGifts #TumblerArt #FamilyOwned #MadeWithLove
• •Hearing from happy customers makes our day! 🥰 Angela says, 'I received my package today and its like Christmas came early!! This is more than I expected.' We're a small family business pouring our hearts into every design. Thank you for the love! #SpazzyCatLove #CustomerReview #SmallBusinessSupport #CreativeJoy #TumblerCommunity
• •Spooky season is brewing! 🎃 Get your claws on our limited-edition Halloween tumblers – designed with a whisker of whimsy and a whole lotta fun. Perfect for your potions (or just your morning coffee 😉). Shop now before they vanish! #SpazzyCatHalloween #SpookyTumblers #WhimsicalDesigns #TikTokMadeMeBuyIt #LimitedEdition
• •Just a family, a dream, and a love for creating! 👋 Spazzy Cat Design started from a simple idea: to spark joy with unique, personalized tumblers. Every design we craft is made with care, creativity, and a little bit of 'spazzy' energy. Thanks for being part of our journey! #MeetTheMaker #SpazzyCatStory #FamilyBusiness #CreativePassion #DesignedForYou