Brand Tone

Friendly, enthusiastic, creative, and trendy with a touch of Southern charm and faith-based values.

Brand Values

• •Faith
• •Creativity
• •Uniqueness
• •Personalization
• •Community
• •Customer Satisfaction

Best Practices

• •Use descriptive words that evoke creativity and personalization (e.g., "handcrafted," "one-of-a-kind," "custom-designed," "express your style").
• •Use popular hashtags to increase reach and visibility.
• •Engage with your audience in a conversational and approachable way to build relationships.
• •Showcase products in visually appealing ways, highlighting their unique features and benefits.
• •Emphasize the faith-based and Southern themes in product descriptions and social media content.

Social Perception

The brand is perceived as trendy, creative, faith-based, and customer-focused. They are seen as reliable and offering products that allow customers to express their personal style and faith.

Copy Examples

• •"Accessorize your Stanley with our cutest straw toppers and boots! ✨ Preppy vibes only! #stanleycup #strawtopper #preppy"
• •"Faith, Family, and fabulous tumblers! Check out our new arrivals! 🙏 #faithbased #southercharm #tumblers"
• •"Make your tumbler uniquely YOU! Shop our wide selection of tumbler boots and express your style! #tumbleraccessories #expressyourself #customtumblers"
• •"New balloon dog straw toppers are here! Add a pop of fun to your favorite drink. 🎈 #balloondog #strawtopper #cute"
• •"Spread love and share your faith with our beautifully designed apparel. Perfect for gifting! ❤️ #faithapparel #giftideas #christianclothing"