Brand Tone

Elegant, minimalist, conscious, and authentic.

Brand Values

• •Sustainability
• •Ethical production
• •Natural materials
• •Craftsmanship
• •Timeless design

Best Practices

• •Use descriptive language that highlights the natural materials used.
• •Emphasize the craftsmanship and attention to detail in the design.
• •Focus on the timeless and enduring quality of the products.
• •Create a sense of understated elegance and sophistication.
• •Tell the story of the sisters and their passion for sustainable and ethical fashion.

Social Perception

A brand that is perceived as ethical, sustainable, high-quality, and design-focused.

Copy Examples

• •Skall Studio: Where natural materials meet timeless design.
• •Crafted with care, designed to last. Discover the beauty of Skall Studio.
• •Embrace sustainable fashion with Skall Studio's collection of ethically made garments.
• •Experience the understated elegance of Skall Studio. Shop the new collection now.
• •Skall Studio: Created by sisters, inspired by nature.