Brand Tone

Educational and Inspiring, Friendly and Engaging, Supportive and Reassuring, Playful and Fun

Brand Values

• •Education through Play
• •Creativity and Innovation
• •Curiosity and Exploration
• •Quality and Safety
• •Family and Community

Best Practices

• •Always Emphasize \"Learning Through Play\"
• •Use Inspiring and Empowering Language
• •Maintain a Friendly and Approachable Voice
• •Show, Don't Just Tell, the Fun
• •Be Clear, Supportive, and Reassuring

Social Perception

Positive for Educational Value, Good Value Proposition, Engaging for Children, Mixed Assembly Experience, Customer Service, Growing Brand Awareness

Copy Examples

• •Unlock Your Child's Inner Genius. Sillbird STEM toys turn playtime into an exciting journey of discovery. Watch them build, learn, and create! #LearningThroughPlay #FutureInnovators
• •More Than Just a Toy, It's a Spark! Fuel your child's curiosity with Sillbird. Our engaging robot kits and science projects make learning fun and hands-on. Inspire the next generation of problem-solvers. #SillbirdSTEM #CreativeKids
• •Building Bright Futures, One Block at a Time. At Sillbird, we believe in the power of play. Our educational toys are designed by parents, for parents who want to see their children explore, learn, and grow. #PlayfullyBuilt #STEMeducation
• •Weekend Project? Level Up Their Learning! Sillbird's buildable robots offer hours of engaging fun and a real sense of accomplishment. Perfect for curious minds and aspiring engineers! Plus, our 1-year warranty has you covered. #SillbirdRobots #FamilyFunSTEM
• •From First Build to Future Scientist. Sillbird grows with your child. Our age-appropriate STEM kits provide a playful path to understanding science, technology, engineering, and math. Let their imagination soar! #InspireCuriosity #SillbirdAdventures