Brand Tone

Professional & Experienced, Passionate & Dedicated, Modern & Edgy, Artist-Centric, Approachable (for artists)

Brand Values

• •Quality Music
• •Artist Development
• •Innovation
• •Passion for Electronic Music Culture
• •Global Reach & Connection

Best Practices

• •Understand Your Core Audience: Always write with the target audience in mind – aspiring and established electronic music artists, and fans of the genre. Use language and references that resonate with them.
• •Emphasize Passion and Expertise: Let the genuine enthusiasm for electronic music shine through, balanced with a professional articulation of your label's capabilities and successes.
• •Maintain Visual and Textual Harmony: Ensure the edgy, modern aesthetic of your visuals is matched by the language used. Words should evoke the same energy and vibe as the music and imagery.
• •Be Artist-Forward: Regularly highlight artist achievements, new releases, and stories. Frame the label as a supportive ecosystem for talent, not just a business entity.
• •Stay Current and Authentic: The electronic music scene evolves rapidly. Keep copy fresh, relevant, and authentic to the current trends and the label's specific niche within the genre. Avoid overly corporate or generic language. Use industry-specific terms where appropriate but ensure clarity.

Social Perception

Likely perceived as a dedicated and professional independent label within the electronic music scene, particularly for emerging artists looking for promotion and distribution. They are seen as a platform that understands the nuances of the genre. Perceived as a source of quality electronic music, a label that consistently releases tracks within specific sub-genres (e.g., techno, house, melodic techno, depending on their roster). Their branding helps them stand out and be recognized by fans of the genre.

Copy Examples

• •UNLEASHED. 🔥 Dive into the hypnotic depths of [Artist Name]'s new track, '[Track Name]'. Experience the sound that's redefining the dance floor. Streaming everywhere now. Link in bio. #SevenSinsMusic #NewMusicFriday #ElectronicMusic #[RelevantSubGenre] #ArtistSpotlight
• •YOUR SOUND. OUR PLATFORM. Seven Sins Music is on the hunt for groundbreaking electronic artists. If you're crafting the future of sound, we want to hear it. Submit your demo via the link in our bio and let's make waves together. #DemoSubmission #NewTalent #ElectronicProducers #MusicLabel #SevenSins
• •At Seven Sins Music, we're more than a label; we're a dedicated partner in an artist's journey. With global reach and a passion for cutting-edge electronic music, we provide the expertise and platform to elevate unique sounds and connect them with the world. Discover the difference. #MusicPublishing #ArtistManagement #RecordLabel #ElectronicMusicCulture
• •GET READY TO MOVE. 😈 Seven Sins Music presents [Event Name] featuring [Artist A], [Artist B], and more. Join us for a night of relentless beats and unforgettable vibes at [Venue] on [Date]. Tickets available now – don't miss out! [Link to tickets] #SevenSinsEvents #LiveMusic #[CityName] #[RelevantSubGenre] #Nightlife
• •HUGE congrats to Seven Sins artist [Artist Name] on hitting 1 million streams on '[Track Name]'! 🚀 We're incredibly proud to be part of your journey and witness your sound captivate listeners worldwide. More milestones to come! #ArtistSuccess #StreamingMilestone #SevenSinsFamily #ElectronicMusic #[ArtistName]