Brand Tone

Enthusiastic, Passionate, Expert, Knowledgeable, Community-Oriented, Inclusive, Trustworthy, and Customer-Focused.

Brand Values

• •Quality
• •Passion for Action Sports
• •Customer Satisfaction
• •Community
• •Skill Development and Fun
• •Safety

Best Practices

• •Use enthusiastic and passionate language to convey a genuine love for action sports.
• •Highlight expertise by providing detailed product information and helpful guides.
• •Emphasize community by catering to all skill levels and fostering a sense of belonging.
• •Build trust by focusing on product quality, customer service, and efficient delivery.
• •Incorporate action-oriented language that inspires customers to learn, improve, and have fun.

Social Perception

ScootWorld is perceived as a highly trusted retailer, a go-to source for scooters and parts, and a reliable and efficient provider of action sports equipment.

Copy Examples

• •"Gear up for your next adventure with our top-quality stunt scooters and protective gear!"
• •"Whether you're a beginner or a pro, we've got everything you need to take your riding to the next level."
• •"Join our community of action sports enthusiasts and share your passion for scootering, skateboarding, and more!"
• •"Experience the thrill of building your own custom scooter with our wide selection of parts and accessories."
• •"We're committed to providing excellent customer service, fast delivery, and a hassle-free return policy."