Brand Tone

Practical and Solution-Oriented, Direct and Informative, Encouraging and Proactive, Accessible and Supportive, Modern and Engaging

Brand Values

• •Competitiveness
• •Rapidity/Speed
• •Service
• •Practicality/Convenience
• •Future-Oriented/Innovative
• •Customer Empowerment

Best Practices

• •Prioritize Clarity and Brevity: Your audience (busy professionals) values time. Get straight to the point. Use clear, concise language that highlights benefits quickly.
• •Focus on Solutions: Frame your products and services as direct solutions to your customers' everyday challenges (e.g., "Save time," "Reduce costs," "Enhance your brand").
• •Maintain a Helpful and Accessible Voice: Whether on the website FAQ, social media replies, or email, ensure the tone is approachable and supportive. Offer clear instructions and easy ways to get help.
• •Adapt to the Platform, but Keep Core Values Consistent: While TikTok copy can be more informal and use emojis/trends, the underlying message of practicality, speed, and value should still resonate, just as it does in more formal website copy.
• •Incorporate Stated Values: Regularly weave in terms related to your core values (speed, competitiveness, service, practicality, innovation) naturally within your copy to reinforce what the brand stands for. For instance, highlight "express delivery options" or "our best value promise."

Social Perception

Professional Target Audience, Problem Solvers, Modern & Approachable (via TikTok), Value for Money

Copy Examples

• •Website Banner: "Your Restaurant's Packaging, Simplified. Fast Delivery, Competitive Prices. Order in Clicks!"
• •Social Media Post (Image: Assorted takeaway containers): "Don't let packaging slow you down. Promo Emballages offers quick, reliable solutions for restaurateurs. Get what you need, when you need it. Link in bio for our full range!"
• •Email Subject Line: "Running Low on Takeaway Boxes? Re-stock in Minutes with Promo Emballages!"
• •TikTok Video Caption Idea: " 🤯 Stop overpaying & waiting for packaging! ✅ Fast shipping ✅ Pro quality ✅ Custom options. PromoEmballages.com has your back! #PackagingHacks #RestaurantLife #PromoEmballages"
• •Product Description Snippet (for a new eco-friendly item): "Serve sustainably without sacrificing quality. Our new eco-friendly containers are durable, practical, and ready to impress your customers. Make the green choice, easily. [Learn More]"