Brand Tone

Authoritative & Instructional, Spiritual & Inspirational, Supportive & Encouraging, Formal but Accessible

Brand Values

• •Spiritual Empowerment & Equipping
• •Biblical Authority (specific interpretation)
• •Excellence in Ministry
• •Personalized Spiritual Development
• •Service

Best Practices

• •Develop a Comprehensive Brand Voice Guide: Document the specific characteristics of the brand's tone (authoritative, spiritual, supportive, formal yet accessible), including approved vocabulary, phrases to use/avoid, and examples. This should be shared with anyone creating content.
• •Deeply Understand the Core Audience: Continuously research and understand the language, needs, and aspirations of individuals interested in apostolic and prophetic ministry. Tailor communication to resonate with their spiritual journey.
• •Maintain Thematic Consistency: Ensure all copy, whether for social media, email, or the website, consistently revolves around the core themes of spiritual equipping, apostolic/prophetic ministry, and fulfilling one's divine calling, as championed by Dr. Paula Price.
• •Prioritize Clarity and Purpose in Instruction: Given the instructional nature of the content, ensure all copy is clear, purposeful, and directly contributes to the spiritual education and development of the audience. Avoid ambiguity when discussing spiritual concepts.
• •Review and Refine Regularly: Periodically review all public-facing content to ensure it aligns with the established brand tone and values. Solicit feedback if possible, and be prepared to refine messaging as the ministry evolves, while staying true to its core principles.

Social Perception

Highly Regarded by Followers, Niche Audience, Seen as a Source of Deep Spiritual Insight, Trustworthy Resource

Copy Examples

• •Facebook Ad (targeting individuals seeking deeper spiritual understanding): Are you called to a higher level of ministry? Unlock the apostolic and prophetic dimensions of your destiny. Discover profound teachings and resources from Dr. Paula Price at PPM Global Resources. Equip yourself for impactful service. Learn More: [Link]
• •Website Banner (for a new course): Establish Your Divine Commission. Master the principles of apostolic leadership with Dr. Paula Price's new intensive course. Enroll today and walk confidently in your calling. Your success is our passion. [Link to Course]
• •Email Subject Line (for a product promotion): PPM Global Resources: Specialized Knowledge for Your Prophetic Journey (Body Excerpt): Delve deeper into the prophetic anointing with curated resources designed to inform, train, and develop your spiritual gifts. Explore our latest arrivals and essential teachings from Dr. Paula Price.
• •YouTube Video Description (for a teaching session): In this session, Dr. Paula Price reveals critical insights into [Specific Topic]. If you're ready to elevate your understanding and operate effectively in your God-given mandate, this teaching is for you. Subscribe for more apostolic and prophetic equipping. Visit ppmglobalresources.com for comprehensive resources.
• •Product Page Snippet (for an assessment tool): Understand Your Unique Ministry Blueprint. Our specialized assessments, developed by Dr. Paula Price, provide multi-dimensional insights into your spiritual identity, aptitudes, and potential. Take the first step towards fulfilling your purpose with clarity and confidence. [Link to Assessment]