Brand Tone

Practical and Solution-Oriented, Promotional and Value-Driven, Helpful and Accessible, Modern and Elegant, Enthusiastic (on TikTok)

Brand Values

• •Modernity and Style
• •Functionality and Practicality
• •Quality
• •Customer Convenience
• •Accessibility and Support
• •Value for Money

Best Practices

• •Focus on Solutions and Benefits: Instead of just listing product features, highlight how they solve a customer's problem or improve their home ("Transform your bathroom into something WOW!", "Mai puțin haos, mai mult spațiu și eficiență!").
• •Emphasize Modernity and Style: Use contemporary language and highlight the aesthetic appeal of the products ("elegant," "sleek," "minimalist," "stylish design").
• •Maintain a Helpful and Approachable Voice: Even in promotional copy, ensure the tone is welcoming. Reference the availability of consultants for a more personal touch.
• •Be Clear and Direct, Especially with Offers: When promoting sales or special deals, make the value proposition clear and easy to understand (e.g., "10% REDUCERE cu codul TikTok10," "Ușă completă la doar 750 LEI!").
• •Adapt to the Platform, but Keep Core Values Consistent: While TikTok content might be more informal and energetic, website copy should still reflect the core values of quality, style, and practicality, perhaps in a slightly more polished manner. The underlying message of providing modern home solutions should remain.

Social Perception

Emerging Player in Home Deco, Active on Newer Platforms, Limited Public Review Footprint, Associated with Modern and Stylish Solutions

Copy Examples

• •Headline: Upgrade Your Sanctuary: Modern Bathroom Solutions at Olivy.ro. Body: Dream of a stylish, functional bathroom? Discover our curated collection of basins, shower columns, and elegant furniture. Fast delivery & expert advice. Shop now and transform your space!
• •Headline: Kitchens That Inspire: Sleek Faucets & Smart Sinks. Body: From minimalist taps to multi-functional sinks, find everything you need to create your perfect kitchen. Quality. Style. Olivy.ro.
• •Headline: TikTok Fave! Get the Look with Our Popular Interior Doors. Body: As seen on TikTok! Our best-selling interior doors are now at an unbeatable price. Modern, durable, and easy to install. Limited stock – give your home a fresh update today! Visit Olivy.ro.
• •Headline: Don't Just Renovate, Innovate! Discover Decorative Wall Panels. Body: Add texture, warmth, and a touch of modern elegance with our versatile wood slat panels. Perfect for creating stunning feature walls in any room. Explore the possibilities at Olivy.ro.
• •Headline: Your Home, Reimagined. Expert Advice & Quality Deco. Body: Not sure where to start? Our home deco consultants are here to help! Get personalized tips and find the perfect pieces to match your style and budget. Fast shipping and easy returns. That’s the Olivy.ro promise.