Brand Tone

Informative, Natural, Caring, Accessible, Down-to-Earth

Brand Values

• •Natural Purity
• •Quality
• •Customer Well-being
• •Ethical Sourcing
• •Accessibility/Value
• •Transparency

Best Practices

• •Maintain a consistent tone that is informative, natural, and caring.
• •Always emphasize the quality and purity of the essential oils.
• •Highlight the benefits of essential oils while advising on safe usage.
• •Showcase the brand's commitment to ethical sourcing and fair trade practices.
• •Use language that reflects the brand's down-to-earth and relatable nature as a small, family-run business.

Social Perception

A trusted and reliable source for high-quality, natural essential oils, known for ethical practices and customer well-being.

Copy Examples

• •Discover our range of high-quality essential oils, carefully sourced from around the globe and bottled with care in the UK.
• •Aniseed Essential Oil: Soothing for anxiety and stress. Find natural relief with this comforting oil.
• •Ethically sourced, organic, fair trade Shea Butter: Experience the natural benefits for various skin complaints.
• •At Oils Essentially Ltd, we're a small, family-run business dedicated to providing you with the best quality oils at the best prices.
• •Essential oils offer a wide range of physical and mental benefits. Always use with caution and seek expert advice for specific uses such as during pregnancy.