Brand Tone

Supportive & Empowering (for sellers), Community-Oriented & Local, Value-Driven & Accessible, Trendy & Engaging (on platforms like TikTok), Informative & Trust-Building

Brand Values

• •Supporting Local Economy & Artisans
• •Customer Satisfaction & Service
• •Value & Variety
• •Community & Growth
• •Trust & Transparency

Best Practices

• •Always Emphasize "Local" and "Community" when Relevant: Consistently weave in mentions of supporting Lebanese businesses, artisans, and the local economy. Use phrases that evoke a sense of togetherness and shared growth.
• •Balance Value with Quality/Uniqueness: While highlighting deals and affordability, also showcase the unique aspects, especially for handmade items or special collections. Avoid sounding "cheap" by focusing on the "value" – good quality for a good price, or unique items not easily found elsewhere.
• •Maintain a Supportive and Encouraging Voice for Sellers: In all communications aimed at or mentioning sellers, use language that is helpful, empowering, and partnership-oriented.
• •Adapt to the Platform, but Keep Core Values Intact: While the style on TikTok might be more informal and trend-driven than a seller-facing blog post, the underlying values (e.g., showcasing unique finds, offering value) should still be evident. Use hashtags consistently across platforms where appropriate.
• •Be Transparent and Trustworthy in All Communications: Ensure clarity in product descriptions, shipping information, and customer service interactions. Address concerns openly (if applicable on social media) to build and maintain trust, which seems to be a developing area for the brand's perception.

Social Perception

Emerging E-commerce Platform, Supporter of Local Businesses, Mixed Trust Signals, Engaging on Newer Media, For Sellers: They likely aim to be perceived as a supportive and enabling platform for individuals and businesses looking to sell online in Lebanon.

Copy Examples

• •Headline: Discover Unique Lebanese Treasures & Everyday Essentials on Loyabi! Body: From handcrafted wonders by local artisans to your favorite global brands, Loyabi is your home for incredible finds. Shop now and support the heart of Lebanon with every purchase! #ShopLoyabi #SupportLocalLB
• •Headline: Your One-Stop Shop for Value and Variety in Lebanon! Body: Why browse endless sites? Loyabi brings you everything from the latest tech and fashion to home essentials and groceries. Unbeatable deals, trusted sellers, and delivery right to your door. Experience the Joy of Loyabi today!
• •Headline (Seller-focused): Grow Your Business with Loyabi – We're Here to Help You Succeed! Body: Join Lebanon's thriving online marketplace! At Loyabi, we provide the platform and support you need to reach more customers and boost your sales. Let's build success together. Become a Loyabi seller now!
• •Headline (TikTok/Instagram style for a product): ✨ Unbox Your Next Obsession! ✨ Body: This [Product Name] from Loyabi is a total game-changer! 😍 Swipe up to shop this must-have and explore thousands of other amazing deals. #LoyabiFinds #TrendyTech #LebanonShopping #[RelevantProductCategory]
• •Headline: Feel Good Shopping: Quality Products, Local Impact. Body: At Loyabi, every click brings you closer to fantastic products and supports Lebanese creators and businesses. Discover quality, value, and the spirit of our community. What will you find today?