Brand Tone

inspirational and uplifting

Brand Values

• •Positivity & Optimism
• •Personal Growth & Improvement
• •Inspiration & Motivation
• •Well-being
• •Accessibility of Information

Best Practices

• •Develop a Core Messaging Document
• •Use a Consistent Voice
• •Choose Words Deliberately
• •Maintain Visual Consistency
• •Regularly Audit Content

Social Perception

Followers of @Lifesbettervibe on Twitter would likely perceive the brand as a source of daily positivity and motivational content. Readers of the lifesbetter.uk blog may perceive it as a generalist lifestyle information hub.

Copy Examples

• •Unlock a little more joy today. Discover simple tips and inspiring stories on lifesbetter.uk to help you find the sunshine, even on a cloudy day. ✨ #LifesBetter #PositiveLiving #InspirationDaily
• •Want a weekly dose of inspiration sent straight to your inbox? Sign up for the Life's Better newsletter and start making every day brighter! ☀️ #MotivationMonday #GoodVibes
• •Feeling good isn't just a goal, it's a journey we're on together. Let's explore small steps that lead to big changes in your well-being, because life's truly better when you feel your best. Dive in! #HealthyHabits #WellnessJourney
• •What's one small thing that made your life better this week? Share your wins with us! Let's celebrate the good stuff together. 👇 #Gratitude #PositiveEnergy #LifesbetterVibe
• •Tech can feel overwhelming, but it can also make life wonderfully better! Explore our latest guides on lifesbetter.uk to simplify your digital world and harness technology for good. 🚀 #TechTips #SmarterLiving