Brand Tone

Motivational, Supportive, Practical, Positive & Joyful

Brand Values

• •Health & Wellbeing
• •Goal Achievement & Personal Growth
• •Organization & Planning
• •Motivation & Positivity
• •Quality & Thoughtful Design

Best Practices

• •Always Lead with Empathy and Understanding
• •Use Empowering and Motivational Language
• •Highlight Both the "How" (Practicality) and the "Why" (Joy/Benefit)
• •Maintain a Personal and Relatable Voice
• •Incorporate Elements of Gratitude and Mindfulness

Social Perception

Highly Effective Tool, Motivational and Inspiring, Good Quality, Sometimes Pricey, User-Friendly and Comprehensive, Supportive Brand

Copy Examples

• •Headline: Your Journey to a Healthier, Happier You Starts Here. Body: Feeling overwhelmed? Our Wellness Planner isn't just a book; it's your daily companion for transforming goals into achievements. Plan your meals, track your progress, and rediscover the joy in your wellness journey, one beautiful page at a time.
• •Social Media Post: Ready to conquer your week? organização Let Life & Apples guide you! Our planners are designed to bring clarity to the chaos and empower you to reach those dreams. What's the #1 goal you're focusing on this week? Share below! #LifeAndApples #GoalGetter #WellnessJourney
• •Product Description Snippet: More than just a planner, the Tune-in Journal is your dedicated space for mindfulness and mental wellbeing. Gently guiding you with prompts and reflections, it helps you reduce anxiety and cultivate inner peace, day by day.
• •Email Subject Line: Feeling stuck? Let's get you motivated! Email Body Snippet: We know life gets busy. That’s why we created tools that make achieving your dreams feel simpler and more joyful. Discover how our guided journals can help you build positive habits that last. Plus, get a free [printable name] with your next order!
• •Ad Copy: Stop dreaming, start doing. The Life & Apples Growth Planner provides the structure and motivation you need to turn big visions into daily actions. Invest in yourself today and watch your progress unfold.