Brand Tone

Empowering & Accessible, Supportive & Friendly, Professional & Results-Oriented, Solution-Oriented

Brand Values

• •Ease of Use/Simplicity
• •Customer Success
• •Quality Design
• •Responsiveness & Support
• •Efficiency & Speed
• •Affordability/Value

Best Practices

• •Prioritize "Easy" and "Simple": Consistently use language that reassures users about the platform's ease of use. Words like "intuitive," "simple," "effortless," "no code needed," and "user-friendly" should be staples. Avoid overly technical jargon.
• •Emphasize Support and Partnership: Frame customer interactions as a supportive partnership. Use phrases like "we're here to help," "your success is our goal," and "friendly support." Highlight the availability and responsiveness of the support team.
• •Focus on Solutions and Benefits, Not Just Features: Instead of just listing features (e.g., "drag-and-drop editor"), explain the benefit (e.g., "Effortlessly create beautiful pages with our intuitive drag-and-drop editor, no coding required!"). Highlight how LayoutHub solves user pain points (time, technical skills, design costs).
• •Maintain a Positive and Encouraging Voice: Use optimistic and empowering language. Make users feel capable and confident in their ability to build a great online store using the tool.
• •Show, Don't Just Tell, with Results: Incorporate language that speaks to the outcomes of using LayoutHub, such as "high-conversion layouts," "boost your sales," "professional look," and "save time and money." Referencing the expertise behind the designs can also build credibility.

Social Perception

Highly Reliable Tool for Shopify Users, Exceptional Customer Support, Time-Saver & Empowering for Non-Designers, Good Value for Money, Trustworthy

Copy Examples

• •Headline: Stop Wrestling with Code. Start Designing Your Dream Store in Minutes. Body: Tired of clunky page builders and confusing tech? LayoutHub empowers you to create stunning, high-converting Shopify pages with our intuitive drag-and-drop editor. No coding skills? No problem! We’re here to help you succeed.
• •Headline: Your Beautiful Online Store is Just a Few Clicks Away. Seriously. Body: Unlock professional, conversion-focused designs without the designer price tag. LayoutHub offers a massive library of templates built for e-commerce success. Plus, our friendly 24/7 support is always here to guide you. Let's build something amazing, together!
• •Headline: Don't Let Tech Headaches Stall Your Business Growth. Body: Focus on what you do best – running your business. LayoutHub handles the design heavy-lifting. Our easy-to-use Shopify page builder helps you launch beautiful, effective pages fast, so you can start converting visitors into customers sooner.
• •Headline: From "Non-Technical" to Store-Building Pro. That's the LayoutHub Effect. Body: We believe everyone deserves a stunning online store. LayoutHub is designed for you – the entrepreneur, the creator, the visionary. Create professional pages with ease and watch your e-commerce dreams take shape. Our team is cheering you on every step of the way!
• •Headline: Build Pages That Don't Just Look Good, They *Sell*. Body: Get access to expertly crafted, high-conversion layouts designed to turn browsers into buyers. LayoutHub makes professional e-commerce design accessible to everyone. Ready to boost your sales without the complexity?