Brand Tone

Helpful, Playful, Enthusiastic

Brand Values

• •Personalization
• •Customer Satisfaction
• •Quality Craftsmanship
• •Accessibility
• •Creativity

Best Practices

• •Use clear and concise language, avoiding jargon where possible. If technical terms are necessary (e.g., DTF, sublimation), briefly explain the benefit (e.g., 'vibrant, long-lasting prints').
• •Emphasize the personalization and customization options available to customers.
• •Highlight the brand's commitment to customer satisfaction and quality craftsmanship.
• •Showcase the playful and relatable side of the brand through humor and pop culture references.
• •Clearly communicate shipping times and any potential delays due to the made-to-order nature of the products.

Social Perception

A brand that is approachable, fun, and dedicated to providing high-quality, personalized products and excellent customer service.

Copy Examples

• •"Create something uniquely you! Design your own custom t-shirt, tumbler, or wood sign today."
• •"We pride ourselves on making your vision a reality. Let us help you personalize the perfect gift or item for yourself!"
• •"Need a rush order? We've got you covered! Contact us to see how we can meet your deadline. Bulk discounts available!"
• •"Obsessed with Bluey? So are we! Check out our adorable Bluey-inspired designs on our tumblers and apparel."
• •"From funny mom sayings to patriotic designs, we've got something for everyone. Show off your personality with our custom creations!"