Brand Tone

Friendly, Approachable, Creative, Passionate, Customer-Focused, Informal

Brand Values

• •Personalization
• •Uniqueness
• •Quality
• •Customer Satisfaction
• •Creativity
• •Family-Oriented
• •Thoughtful Consumption

Best Practices

• •Start communications with warm greetings.
• •Talk about the "joy of creating" or the "passion behind each design."
• •Reiterate the commitment to quality and customer happiness.
• •Use exclamation points sparingly to convey enthusiasm without sounding overly hyped.
• •Incorporate customer testimonials or reviews to build trust and credibility.

Social Perception

Positive, Small Business Charm, Diverse Product Range, Engaging

Copy Examples

• •Welcome to KCA Custom Creations! We're thrilled to help you create something truly one-of-a-kind!
• •Let's make something amazing for you!
• •Crafting unique, personalized items with care and attention to detail. That's the KCA promise!
• •Family-owned and dedicated to exceeding your expectations with every order!
• •Watch us make some teacher appreciation keychains! So fun!