Brand Tone

Supportive and Empathetic, Trustworthy and Reliable, Service-Oriented and Facilitative, Informative and Guiding

Brand Values

• •Faith and Spirituality
• •Ease and Simplification
• •Trust and Transparency
• •Support and Companionship
• •Community and Connection
• •Excellence and Quality
• •Innovation

Best Practices

• •Highlight Trust and Transparency: Consistently mention values like 'trust,' 'transparency,' and 'verified' when discussing services and partners to build credibility.
• •Avoid jargon and focus on the benefits of ease and convenience.
• •Integrate Islamic Greetings and Relevant Terminology (where appropriate): Using phrases like 'Insha'Allah' or relevant Arabic terms (when clearly understood by the audience) can enhance connection and authenticity, as seen with NoorGPT's courteous guidance.
• •Use supportive language: Use phrases like 'we understand,' 'we're here to help,' 'your trusted companion' to resonate with their supportive tone.
• •Emphasize Simplification: Reiterate how KaabaSharif.com simplifies the Umrah experience.

Social Perception

The social perception of KaabaSharif.com should be one of a trusted and reliable platform that simplifies the Umrah pilgrimage, providing support, guidance, and a sense of community for its users.

Copy Examples

• •KaabaSharif.com is here to simplify your Umrah, every step of the way.
• •Focus on your devotion, we'll help with the details.
• •Meet Noor, your AI guide to Quranic wisdom and personalized pilgrimage plans.
• •At KaabaSharif.com, we believe your pilgrimage should be about spiritual connection, not logistical stress.
• •Discover transparent quotes from reliable Umrah agencies and all your travel essentials in one place.