Brand Tone

Inspirational, Motivational, Positive, Uplifting, Supportive, Empowering, Confident, Assertive, Friendly and Approachable.

Brand Values

• •Achievement and Success
• •Inspiration and Motivation
• •Quality and Durability
• •Practicality and Functionality
• •Customer Satisfaction
• •Personal Growth and Well-being
• •Passion and Authenticity

Best Practices

• •Maintain a Blend of Aspirational and Relatable Language: While showcasing the transformative power of the product, remember the friendly, family-business origin to build trust and connection.
• •Use Benefit-Driven Descriptions: Don't just list features (e.g., "Habit Tracker"); explain the benefit ("build empowering routines that stick").
• •Incorporate "Proof" and Trust Signals: Consistently mention the satisfaction guarantee, quality materials, and the "science" or psychology behind why vision boards work, as hinted at on their site ("The psychology of success – works on a subconscious level").
• •Use strong call to actions that inspire customers.
• •Incorporate emojis to emphasize the copy and social media content.

Social Perception

Niche Product Focus. High-Quality and Eco-Friendly materials. Tool for goal setting and manifestation.

Copy Examples

• •What will you achieve first? #Inspobox #VisionBoard #DreamAchiever #Motivation #GoalGetter
• •Believe in your future success!
• •Probably the only Vision Board that really works!
• •It’s time to turn aspirations into achievements. Our Vision Board is crafted to be the beautiful, effective tool you need to stay inspired and on track.
• •100% Satisfaction Guaranteed – because we believe in your journey.