Brand Tone

Aspirational, Stylish, Engaging, Modern & Clean

Brand Values

• •Quality & Craftsmanship
• •Aesthetics & Design
• •Individuality & Uniqueness
• •Creating a Beautiful & Comfortable Home
• •Community

Best Practices

• •Develop a Brand Voice Chart
• •Know Your Audience Persona
• •Maintain Consistency Across All Channels
• •Use Storytelling
• •Review and Refine Regularly

Social Perception

Positive within its Niche, Seen as a Source of Unique Finds, Aspirational but Accessible, Limited Broad Public Awareness

Copy Examples

• •Elegance, reimagined. ✨ Our new [Product Name] has just arrived, ready to transform your space with its timeless design and exquisite craftsmanship. Where would you envision this piece in your home? Let us know below! #TheHouseNovel #HomeDecor #NewArrival #InteriorInspo #StylishLiving
• •Tired of the same old look? Discover unique treasures at The House Novel. We curate a collection of home decor and lifestyle pieces that tell a story and elevate your everyday. ✨ Shop now and bring a touch of novelty to your home! [Link] #HomeStyle #UniqueDecor #Kitchenware #TheHouseNovelFinds
• •More than just a vessel for blooms, the 'Serene Swirl' Vase is a statement in itself. Handcrafted with [Material], its organic lines and subtle [Color/Texture] bring a calming yet sophisticated energy to any room. Let it be the centerpiece that sparks conversation. #ArtisanHome #VaseDecor #HomeAccents
• •Refresh Your Haven: The Spring Collection from The House Novel is Here! 🌿 (Body snippet): Breathe new life into your home with curated pieces that capture the essence of the season. From sun-drenched hues to artisanal textures, discover items that make your space uniquely yours.
• •Curated for a Life Well Lived. Explore The House Novel Collection – Where Style Meets Story. #UniqueHome #DecorInspiration