Brand Tone

Heartfelt, Sentimental, Personal, Intimate, Gentle, and Comforting

Brand Values

• •Emotional Connection
• •Meaningful Moments
• •Personal Well-being & Comfort
• •Thoughtfulness & Gifting
• •Creating a Sanctuary

Best Practices

• •Use heartfelt and sentimental language to connect with emotions.
• •Emphasize the personal and intimate nature of the products.
• •Incorporate gentle and comforting language, especially when describing aroma products.
• •Focus on capturing and celebrating meaningful moments and relationships.
• •Highlight the thoughtfulness behind gift-giving and the creation of a comforting personal environment.

Social Perception

A brand that fosters emotional connections, celebrates meaningful moments, and promotes personal well-being through thoughtful gifts and comforting personal environments.

Copy Examples

• •"Capture beautiful moments with our custom jewelry."
• •"The Love You Necklace: A timeless symbol of affection."
• •"Transform your home into a safe haven with our aroma diffusion products."
• •"Create a cozier personal space and soothe your soul with our scents."
• •"Our Gift Box With Ribbon: The perfect way to show you care."