Brand Tone

Edgy, Enthusiastic, Approachable (customer-centric)

Brand Values

• •Individuality
• •Quality
• •Enthusiasm
• •Customer Appreciation
• •Unique Design

Best Practices

• •Use evocative language related to gothic, punk, and steampunk themes.
• •Maintain a balance between edginess and approachability in customer interactions.
• •Highlight the custom-made nature and quality of products.
• •Incorporate relevant keywords such as 'COSPLAY,' 'punk party,' and specific style terms.
• •Focus on visual descriptions that emphasize unique design elements like skulls, chains, and gears.

Social Perception

Niche e-commerce store catering to alternative fashion enthusiasts, emphasizing quality and unique design.

Copy Examples

• •Unleash your inner darkness with our wickedly stylish Gothic Sunglasses.
• •Prepare for the ultimate punk party with our handcrafted masks.
• •Step into a steampunk dream with our intricately designed bowler hats and goggles.
• •Each piece is custom-made to ensure unparalleled quality and a perfect fit.
• •Thank you for supporting our small business. We are commited to bring you the best quality.