Brand Tone

Faith-centered, Positive, Encouraging, Educational, and Practical

Brand Values

• •Faith & Spirituality
• •Child Well-being
• •Family Connection
• •Quality & Accessibility
• •Love & Compassion

Best Practices

• •Clearly communicate how the books instill important Christian virtues (e.g., kindness, forgiveness, bravery).
• •Highlight Practical Benefits and Values.
• •Showcase testimonials or reviews that mention the positive impact on children's well-being and spiritual growth.
• •Use visuals that depict children engaging with the books or meditations in a peaceful and joyful manner.
• •Maintain a consistent voice across all platforms, reinforcing the brand's faith-centered, positive, and educational identity.

Social Perception

Helpful, Trustworthy, Resourceful

Copy Examples

• •Growing Godly Characters, One Story at a Time.
• •Create a sanctuary of God’s love in your home.
• •Give your child the gift of a strong spiritual foundation.
• •Empowering children with God's Word through beautifully illustrated books.
• •Transforming young lives with Christian meditations for better sleep and less stress.