Brand Tone

Enthusiastic, playful, and community-focused. The brand exudes excitement for crafting and a strong sense of belonging.

Brand Values

• •Creativity
• •Community
• •Inspiration
• •Enthusiasm
• •Quality

Best Practices

• •Maintain a playful and enthusiastic tone in all communications.
• •Incorporate relevant emojis and GIFs to enhance engagement and convey emotion.
• •Highlight community involvement and shared crafting experiences.
• •Use inclusive and welcoming language to foster a sense of belonging.
• •Showcase the versatility and uniqueness of Glitter Chimp products.

Social Perception

A fun, inclusive, and inspiring crafting community centered around Glitter Chimp products.

Copy Examples

• •"Get ready to sparkle! ✨ We're so excited to announce..."
• •"Join our crafting family and let your creativity shine!"
• •"Glitter Chimp: Where imagination takes flight! 🚀"
• •"Unleash your inner artist with our amazing selection of colors and textures!"
• •"Happy crafting, friends! We can't wait to see what you create!"