Brand Tone

Approachable and promotional, enthusiastic and engaging.

Brand Values

• •Passion for Geek Culture
• •Customer Engagement
• •Exclusivity
• •Community
• •Value

Best Practices

• •Use enthusiastic and engaging language to connect with the target audience.
• •Highlight the exclusivity and uniqueness of the products.
• •Incorporate relevant geek culture references to resonate with the community.
• •Maintain a friendly and approachable tone to build customer loyalty.
• •Showcase the brand's passion for geek culture in all communications.

Social Perception

GD Variedades is perceived as a niche specialist and go-to source for specific collectibles and pop culture items, recognized as a small but dedicated business entity in Brazil.

Copy Examples

• •"Descubra a melhor loja geek - GD Variedades!"
• •"Participe do nosso cadastro e receba as melhores ofertas + Cupons de descontos DE GRAÇA!"
• •"Explore our collection of rare and exclusive collectibles!"
• •"Level up your geek collection with GD Variedades!"
• •"Join the GD Variedades community and share your passion!"