Brand Tone

Authentic, artisanal, innovative with a touch of Italian charm

Brand Values

• •Tradition
• •Innovation
• •Quality
• •Community
• •Authenticity

Best Practices

• •Emphasize the brand's Italian origin and artisanal nature.
• •Highlight the innovative use of ingredients like hemp in their products.
• •Focus on the brand's participation in local events and community engagement.
• •Maintain a friendly and approachable tone in all communications.
• •Use vivid language to evoke the sensory experience of tasting their spirits.

Social Perception

A respected, innovative, and community-focused Italian distillery known for quality spirits and unique flavor combinations.

Copy Examples

• •"Distillati Foglia Felice: Crafting exceptional spirits with passion and tradition, right here in Italy."
• •"Discover MyRum by FF, a unique Cuban-origin rum infused with THC-free hemp for an unforgettable taste."
• •"Join us at Calici tra le Mura and experience the authentic flavors of Distillati Foglia Felice."
• •"From our family to your glass, savor the artistry and dedication behind every sip of our handcrafted spirits."
• •"Distillati Foglia Felice: Where tradition meets innovation in the heart of Italian distilling."