Brand Tone

Authentic, trustworthy, and naturally sophisticated. Emphasize expertise in both agriculture and skincare, while maintaining a transparent and eco-conscious approach.

Brand Values

• •Sustainability
• •Transparency
• •Natural Ingredients
• •Effectiveness
• •Customer Satisfaction

Best Practices

• •Prioritize transparency by clearly stating ingredient sources and production processes.
• •Emphasize natural and certified organic ingredients to build trust and appeal to health-conscious consumers.
• •Highlight the brand's involvement in sustainable agriculture and eco-friendly practices.
• •Showcase positive customer reviews and testimonials to demonstrate product effectiveness and satisfaction.
• •Maintain a consistent tone across all platforms, focusing on authenticity, expertise, and customer care.

Social Perception

Floriva is perceived as a brand deeply rooted in nature, committed to sustainable practices, and offering high-quality, effective skincare and agricultural products. Consumers should see Floriva as transparent, trustworthy, and dedicated to both their health and the environment.

Copy Examples

• •Discover the pure essence of nature with Floriva. From our sustainably grown botanicals to our vegan and gluten-free skincare, experience the difference of truly natural beauty.
• •At Floriva, we're dedicated to harnessing the power of nature to nourish your skin. Our certified organic ingredients are carefully selected for their efficacy and gentleness.
• •Grown with care, crafted with love. Our commitment to sustainable agriculture ensures that every Floriva product is as good for the earth as it is for your skin.
• •Experience the Floriva difference. Our unique blend of science and nature delivers visible results, leaving your skin radiant, healthy, and naturally beautiful.
• •Join the Floriva family and discover the beauty of transparency. We believe in providing you with all the information you need to make informed choices about your skincare.