Brand Tone

Sophisticated, Knowledgeable, Professional

Brand Values

• •Authenticity
• •Heritage
• •Expertise
• •Customer Satisfaction
• •Exclusivity

Best Practices

• •Use sophisticated and elegant language to reflect the brand's high-end offerings.
• •Emphasize authenticity and provenance in all descriptions.
• •Maintain a knowledgeable and authoritative tone when discussing antiques.
• •Focus on the historical significance and craftsmanship of each piece.
• •Ensure clear and professional communication in all customer interactions.

Social Perception

Reputable, Specialized, Helpful

Copy Examples

• •"Exquisite Louis XVI commode, featuring intricate marquetry and ormolu mounts."
• •"A rare example of Yongle porcelain, adorned with a meticulously rendered dragon pattern."
• •"This exceptional bureau plat showcases the pinnacle of 18th-century French craftsmanship."
• •"Discover a curated collection of fine European and Asian decorative arts."
• •"Authenticity guaranteed. Explore our selection of genuine antique furniture and artworks."