Brand Tone

Enthusiastic, Joyful, Modern, Trendy, Direct, Informative, Customer-focused

Brand Values

• •Originality
• •Quality
• •Customer Happiness
• •Celebration
• •Personal Care

Best Practices

• •Remind customers that these items are more than just products; they're ways to express love, create memories, and bring smiles.
• •Keep it Clear and Customer-Focused: While being enthusiastic, ensure the copy is easy to understand, highlights key benefits (like originality, fast shipping, quality), and addresses potential customer needs and desires.
• •The "personal and individual care" mentioned in their "About Us" should translate into helpful and empathetic copy.
• •Show, Don't Just Tell (Especially with Visuals): Complement the copy with high-quality images and videos (as they do on TikTok and YouTube) that showcase the products in an appealing and engaging way.
• •Emphasize express delivery (2-3 working days), free shipping over a certain amount (1500 Kč), a satisfaction guarantee with 30-day free returns, and secure payments.

Social Perception

Generally Positive, Appreciation for Unique Products, Speedy Delivery

Copy Examples

• •Discover unique finds that express exactly what you want to say.
• •Our selection ranges from DIY kits for new hobbies to mesmerizing galaxy projectors that transform a room.
• •We're passionate about helping you find the perfect present without the stress.
• •With our curated collection of original gifts and reliable, quick delivery, you're just a few clicks away from making someone's day.
• •They aim to help customers find gifts that make loved ones happy. We provide personal and individual care to each customer to help you find the best gift that suits your needs and wishes.