Brand Tone

Empowering, Creative, Enthusiastic, Approachable, Value-Oriented

Brand Values

• •Customization & Personalization
• •Self-Expression & Identity
• •Passion for Sports
• •Customer Focus (Aspirational)
• •Experience & Craftsmanship

Best Practices

• •Use Active, Energetic Language
• •Focus on "You" and "Your"
• •Highlight the Creative Possibilities & Ease of Customization
• •Incorporate User-Generated Content (UGC) Language
• •Be Transparent and Empathetic in All Communications

Social Perception

Go-to for highly customizable sports apparel, tempered by concerns about reliability in terms of delivery times and consistency in customer service. Brand understands the importance of customer feedback for growth.

Copy Examples

• •Headline: Your Team. Your Design. Your Victory. Body: Don't just wear a jersey – wear your story. With FansIdeas, you call the shots. From custom logos to player names and numbers, create the look that screams *your* team spirit. Start designing today and unleash the champion within!
• •Headline: More Than a Jersey. It's Your Identity. Body: Why blend in when you were born to stand out? FansIdeas empowers you to craft personalized sports apparel that’s as unique as your fandom. Design it, wear it, own it. Your passion, perfectly stitched.
• •Headline: Game Day, Your Way! Body: Ready to bring your dream jersey to life? Our easy-to-use customizer lets you control every detail. Choose your sport, pick your style, add your personal touch, and we’ll handle the rest. Get ready to turn heads!
• •Headline: Unite Your Crew with Custom Gear! Body: From the field to the stands, make a statement together. FansIdeas offers top-quality, custom uniforms and fan apparel for your entire squad, big or small. Design matching gear that builds pride and shows the world what you're made of.
• •Headline: Unleash Your Inner Designer! Body: Got a vision for the ultimate fan jersey? Or need a unique look for your local team? At FansIdeas, your creativity takes center stage. With endless customization options and vibrant quality, if you can dream it, we can make it. What will you create?